via Gizmodo

The link is to a post about the Kindle 2’s design. But more important than the actual Kindle 2 design are the enumerated rules of design from Dieter Rams.

So here they are. Something to keep in mind in any design field I’d imagine important link.

1. Good design is innovative.
2. Good design makes a product useful.
3. Good design is aesthetic.
4. Good design helps us to understand a product.
5. Good design is unobtrusive.
6. Good design is honest.
7. Good design is durable.
8. Good design is consequent to the last detail.
9. Good design is concerned with the environment.
10. Good design is as little design as possible.